Pre-Planned Content Strategy

🌞 Level Up Your Summer Content: A 14-Week Pre-Planned Content Strategy! 🌟


Summer is just around the corner, and you know what that means – a surge in traffic looking for sunshine-infused content. But who has the extra hours to brainstorm blog posts, design freebies, and craft social media campaigns from scratch?

This is where my amazing Summer PLR packs come in to help you! ‍

Before I give you the strategy, I wanted to share the PLR packs I’m using for it:

You can either grab the individual PLR packs above or the BUNDLE (plus a DFY Panner!), you’ll have everything you need to create engaging summer content your audience will devour, all while saving time (and maybe get in some amazing summer activities and meals yourself!).

Below, you’ll find a pre-made content calendar with 14 weeks of engaging summer lifestyle topics; you’ll have everything you need to keep your audience coming back for more, all while saving precious time.

This schedule prioritizes a natural flow, starting with healthy meal prep and progressing to outdoor activities like hiking.

Each week offers a complementary Monday and Thursday post. Here’s a taste of what you’ll find:

  • Healthy and delicious summer recipes perfect for busy schedules.
  • Tips and tricks for grilling and navigating summer BBQs.
  • The benefits of hiking and essential safety tips.
  • Refreshing infused water recipes to keep your audience cool and hydrated.
  • And much more!

So let’s start with the blog post topics when to post them, and why it works. I’ve used Monday and Thursday in the example, but you can use any publish date you want.

Week 1:

  • Monday: Be Prepared for Summer with Healthy Meal Options Why? This kicks things off with a broad overview, sparking interest in healthy summer living.
  • Thursday: 10 Healthy Summer Meals Why? Provides specific, actionable content to implement the previous post’s message.

Week 2:

  • Monday: Top Ways to Get Healthy Meals on the Table During Summer Why? Addresses a common summer struggle – maintaining healthy eating habits.
  • Thursday: 4 Tips for Quick & Easy Meals During the Summer Why? Offers solutions to the Monday post’s challenge, focusing on convenience.

Week 3:

  • Monday: 5 Reasons to Grill for a Healthier Diet Why? Introduces grilling as a healthy summer activity.
  • Thursday: Tips for Eating Healthy at Summer BBQs Why? Complements the Monday post, offering specific tips for navigating BBQs.

Week 4:

  • Monday: How Summer BBQs Could Sabotage Your Healthy Diet Efforts Why? Offers a balanced perspective, acknowledging potential pitfalls.
  • Thursday: 7 Healthy Summer Foods Why? Provides healthy alternatives for BBQs, addressing the Monday post.

Week 5:

  • Monday: 4 Health Benefits To Start Hiking This Summer Why? Shifts focus to summer fitness activities with health benefits.
  • Thursday: Steps to Create a Hiking Plan For Your Exercise Routine Why? Follows up with actionable steps to implement hiking.

Week 6:

  • Monday: Summer Gear To Stay Cool This Summer While Being Staying Fit Why? Addresses practical concerns about exercising in hot weather.
  • Thursday:Β Hiking Essentials You Need To Take To Be SafeΒ Why? This post complements the Monday post by focusing on safety during hikes.

Week 7 (Mid-Point):

  • Monday: The Benefits of Infused Water (Sponsored post with a water flavoring company – optional) Why? Introduces a refreshing and healthy summer drink option.
  • Thursday: How to Make Infused Water Why? Provides instructions for readers to make their own infused water.

Week 8:

  • Monday: Best Fruits, Herbs and Vegetables to Make Infused Water Why? Offers details to enhance the Monday post on infused water.
  • Thursday: Energy Boosting Infused Water Recipes Why? Provides specific recipes for a functional benefit (increased energy).

Week 9:

  • Monday: Benefits of Drinking Infused Waters Why? Reiterates the benefits of infused water, maintaining reader interest. (this is a different article and will be worded slightly different).
  • Thursday: Detoxing Your Body With Infused Water (Partner with a detox product company – optional) Why? Discusses a trendy topic (detoxing) while still promoting infused water.

Week 10:

  • Monday: 5 On-the-go Healthy Breakfast Ideas Why? Shifts focus back on meal prep with a quick and easy breakfast spin.
  • Thursday: Benefits of Being Active on a Daily Basis During the Summer Why? Reminds readers of the importance of staying active throughout summer.

Week 11:

  • Monday: Healthy Recipes for Infused Water Why? Offers an alternative format (recipes) for infused water content.
  • Thursday: Best Fruit Combos To Get Energy With Infused Water Why? Focuses on a specific benefit (energy) within infused water recipes.

Week 12:

  • Monday: The Benefits of Being Active on a Daily Basis During the Summer
    Why? This reinforces the importance of staying active throughout the summer months, tying back to the overall theme of healthy summer living.
  • Thursday: Summer Safety Tips for Outdoor Activities
    Why? With summer in full swing, this post offers practical advice for staying safe during outdoor activities like hiking, grilling, or swimming.

Week 13:

  • Monday: Benefits of Hiking on the Body Why? Reiterates the benefits of a popular activity (hiking).
  • Thursday: How to Be Prepared When You Go Hiking During the Summer Why? Refreshes readers’ memory on hiking safety tips before the season peaks.

Week 14:

  • Monday: Refreshing Summer Drink Recipes Beyond Infused Water
    Why? Expanding on the theme of hydration and summer beverages, this post introduces a variety of refreshing drink recipes, including smoothies, mocktails, and fruit-infused teas.
  • Thursday: Simple Ways to Stay Mindful and Relaxed During the Summer
    Why? As the summer hustle intensifies, this post provides valuable tips for maintaining mindfulness and relaxation amidst busy schedules, promoting holistic wellness during the season.

Turn Your Summer Content into Summer Income!

Weaving monetization opportunities organically into your content calendar is a fantastic way to generate revenue while delivering valuable information to your audience. Here are some strategic tactics to consider:

  • Affiliate Marketing: Partner with relevant brands that align with your summer themes. This could include healthy pre-made meal services, water flavoring companies, or outdoor gear retailers. Simply integrate affiliate links within your posts, but disclose these affiliations clearly to your readers.
  • Sponsored Content: Collaborate with brands to create sponsored content promoting summer products or experiences that resonate with your audience. Ensure the sponsored content seamlessly integrates with your blog’s voice and reader interests for maximum impact.
  • E-books & Printable Downloads: Create valuable downloadable resources that complement your content, such as “The Ultimate Guide to Infused Water Recipes” or “The Summer Meal Prep Checklist.” Offer these resources for a small fee or as an incentive for email signups. This is a great way to add value to your email list.

Optimizing Your Summer Content for Success:

Beyond monetization, there are several ways to enhance your blog’s reach and engagement:

  • High-Quality Visuals: Include mouthwatering food photos, scenic hiking pictures, and informative infographics to engage your readers and elevate their experience visually.
  • Social Media Promotion: Promote each post across your social media platforms like Instagram, Facebook, and Pinterest to reach a wider audience and drive traffic to your blog.
  • Cross-Linking: Link relevant posts within the series to keep readers engaged and encourage them to explore other valuable content on your blog. This creates a cohesive content experience for your audience.
  • SEO Optimization: Use relevant keywords throughout your posts to improve your blog’s search engine ranking and attract organic traffic. This will help your content get discovered by a wider audience searching for summer lifestyle information.

By following this plan and incorporating these monetization tips, you can create a successful and engaging summer lifestyle blog series that informs and inspires your readers while potentially generating income.

Have a great and productive day!


P.S. Check out another way to use the PLR Packs above in this blog post: 3-Month Summer Content Marketing Strategy Using PLR.

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